Educating headteachers about the benefits of SGOSS
SGOSS, the free, government-run matchmaking service for schools and governors, needed to get more headteachers onboard — so we did our homework, boned up on the facts, and submitted some great work. The result? A superb 3D animation that taught headteachers a lesson about just how great SGOSS is.
SGOSS is a long-running DoE scheme that helps schools and governors find one another. Every headteacher in the country should use it — but many don’t. Which is why we were tasked to create a video that told the story of SGOSS, and explained its benefits in the most creative, noticeable way possible.
We kept it familiar — our concept broke the key parts of the story into school subjects. ‘History’ for example, explained the background of SGOSS, while ‘Maths’ outlined the staggering benefits of SGOSS in numbers — namely the vast access to strategy, finance, and business professionals it offers to schools.
The client gave us an A+ and a gold star for our efforts.
“Not enough headteachers know about the great work SGOSS do — but our playful, informative new video will help us change that!” Christopher Parker, Marketing and Communications Manager, SGOSS